B to B Support
1. Bringing Environmental Leaders Together
The Eco-products International Fair (EPIF) attracts all types and sizes of enterprises and organizations including those related to automobiles, energy, electrical appliances, office equipment, telecommunications equipment, stationery, housing, food and beverages, leading environmental technologies, and services.
India has been making concerted efforts at all levels to address environmental concerns, and there is growing interest in the latest eco-technologies, eco-products, and eco-services among stakeholders. Taking the advantage of this momentum, the EPIF will serve as an effective forum to promote the latest environmental technologies, products, and services among all levels of industry, government, and academia.
2. Supporting the Opportunity for Business Matchmaking
With a wide range of participants including manufacturers, retailers, and service providers, the EPIF is an unparalleled venue for business matchmaking. It can be utilized as part of your marketing strategy to explore new business opportunities by meeting, exchanging information, and business matchmaking with diverse enterprises operating in the booming Indian and other Asian economies.
3. Business Chance for B to G (Government) Beyond B to C and B to B
As the EPIF brings the very latest environmental technologies, products, and services together under one roof, a number of high-level government officials, business leaders, and executives of leading environment-friendly companies will attend. In addition, many representatives of APO member economies and relevant organizations in India will participate in the concurrent international conference. The conference series has become well regarded since it serves as a platform for environmentally conscious individuals from a variety of sectors to exchange views on global environmental issues.
4. Demonstrating Corporate Social Responsibility
Due to the growing interest of the Indian general public in environmentally friendly companies, business in this field with Asian countries including Japan has achieved remarkable growth. This interest will ensure that the EPIF attracts attention not only in the host country but also throughout the Asia-Pacific and beyond. The EPIF offers an opportunity to communicate your company’s brand strategy for the environment to target customers easily and effectively. Take full advantage of the various initiatives and ideas integrated into the EPIF by incorporating attendance into your corporate social responsibility activities.
5. Overwhelming Number of Visitors
Along with businesspeople and government officials, the EPIF attracts the general public including consumers and students interested in environmentally friendly technology, products, and services. Since the EPIF 2011 will be jointly held with the 19th International Engineering & Technology Fair (IETF), the largest industrial fair in India, the number of visitors is expected to surpass that of previous fairs. As a reference, the EPIF 2008 in Vietnam had 98,000 visitors, the most to date. With such wide appeal to the general public, the EPIF provides an opportunity communicate directly with environment-conscious consumers in ways that the mass media do not. Secondary multiplier effects through word of mouth and Internet coverage can also be expected.
